Honest Ecommerce

141 | Finding Product-Market Fit Through Crowdfunding | with Colby Kane

Episode Summary

<p><span>Colby Kane is the Founder and CEO of Aviator, and they make products with style and function for the travel lifestyle. </span></p> <p><span>On this podcast, we talk about how to transition from a successful crowdfunding to a brand, how influencers changed the Aviator product and marketing focus, why Aviator prefers in-house processes while still being open to remote work, and so much more!</span></p> <p><span>To learn more, visit:</span> <span><a href="http://honestecommerce.co">http://honestecommerce.co</a></span></p> <p><strong>Resources:</strong></p> <ul> <li><span>Stylistic and functional jeans for the travel lifestyle</span> <a href="https://aviatorusa.com/"><span>aviatorusa.com</span></a></li> <li><span>Connect with Colby</span> <a href="https://www.linkedin.com/in/colby-kane-8198a110/"><span>linkedin.com/in/colby-kane-8198a110</span></a></li> <li><span>The viral TikTok that featured how functional Aviator jeans are</span> <a href="https://www.tiktok.com/@aviatorusa/video/6940067707983252741"><span> tiktok.com/@aviatorusa/video/6940067707983252741</span></a></li> <li><span>Scale your business with</span> <a href="https://electriceye.io/"><span>electriceye.io</span></a></li> <li><span>Download Mesa at the Shopify App Store</span> <a href="https://apps.shopify.com/mesa"><span>apps.shopify.com/mesa</span></a></li> <li><span>Respond to any of Rewind’s welcome emails and mention</span> <strong>HONEST ECOMMERCE</strong> <span>to get 1 month free</span> <a href="https://rewind.com/honest/"><span>rewind.io/honest</span></a></li> <li><span>Level up your customer support</span> <a href="https://gorgias.grsm.io/honest"><span>gorgias.grsm.io/honest</span></a></li> <li>Get a started with a free account at <a href="http://klaviyo.com/honest">klaviyo.com/honest</a></li> </ul>

Episode Notes

Colby Kane is the Founder and CEO of Aviator, and they make products with style and function for the travel lifestyle. 

On this podcast, we talk about how to transition from a successful crowdfunding to a brand, how influencers changed the Aviator product and marketing focus, why Aviator prefers in-house processes while still being open to remote work, and so much more!

To learn more, visit: http://honestecommerce.co

Resources: