Honest Ecommerce

157 | A Career Made from Stinky Kids | with Kyle Lafond

Episode Summary

<span>Kyle LaFond is the founder of American Provenance. He's a former wildlife biologist, turned middle school science teacher, turned CPG entrepreneur. </span> <p><span>On this podcast, we talk about AP’s Amazon strategy and why it’s a “necessary evil”, the 2 roles of founders and how to balance them, why AOV and LTV are the 2 most frequently looked at KPIs of investors, and so much more!</span></p> <p><span>To learn more, visit:</span> <a href="http://honestecommerce.co/"><span>http://honestecommerce.co</span></a></p> <p><strong>Resources:</strong></p> <ul> <li><a href="https://www.youtube.com/c/HonestEcommerce?sub_confirmation=1"><span> Subscribe</span></a> <span>to Honest Ecommerce on Youtube</span></li> <li><span>Minimal-ingredient personal care products that contain no harsh chemicals, preservatives or artificial ingredients, and are always cruelty-free.</span> <a href="https://americanprovenance.com/"><span>americanprovenance.com</span></a></li> <li><span>Read Rocket Fuel: The One Essential Combination That Will Get You More of What You Want from Your Business</span> <a href="https://www.eosworldwide.com/rocket-fuel-book"><span>eosworldwide.com/rocket-fuel-book</span></a></li> <li><span>Read Traction: Get a Grip on Your Business</span> <a href="https://www.eosworldwide.com/traction-book"><span>eosworldwide.com/traction-book</span></a></li> <li><span>Connect with Kyle</span> <a href="https://www.linkedin.com/in/kyle-lafond-b11055b9/"><span>linkedin.com/in/kyle-lafond-b11055b9</span></a></li> <li><span>Scale your business with</span> <a href="https://electriceye.io/"><span>electriceye.io</span></a></li> <li><span>Download Mesa at the Shopify App Store</span> <a href="https://apps.shopify.com/mesa"><span>apps.shopify.com/mesa</span></a></li> <li><span>Level up your customer support</span> <a href="https://gorgias.grsm.io/honest"><span>gorgias.grsm.io/honest</span></a></li> <li><span>Visit</span> <a href="https://beprofit.co/"><span>beprofit.co</span></a> <span>and</span> <span>use code</span> <strong>HONEST15</strong> <span>to get an exclusive 15% off any plan for the lifetime of your plan</span></li> <li><span>Get started with a free account at</span> <a href="http://klaviyo.com/honest"><span>klaviyo.com/honest</span></a></li> </ul>

Episode Notes

Kyle LaFond is the founder of American Provenance. He's a former wildlife biologist, turned middle school science teacher, turned CPG entrepreneur. 

On this podcast, we talk about AP’s Amazon strategy and why it’s a “necessary evil”, the 2 roles of founders and how to balance them, why AOV and LTV are the 2 most frequently looked at KPIs of investors, and so much more!

To learn more, visit: http://honestecommerce.co

Resources: