Honest Ecommerce

176 | Why You Shouldn’t Corrupt Your Email List | with Kerrigan Behrens

Episode Summary

On this podcast, we talk about how Kerrigan and her co-founder processed their pivot towards CBD, the value of getting real-time feedback, why you should be careful of agencies that “help” cannabis brands, and so much more!

Episode Notes

Kerrigan Behrens is the co-founder and co-CEO of consumer wellness brand Sagely Naturals. 

Most recently, Kerrigan guided her team through an acquisition by HempFusion, expanded the brands ingestible offerings with gummies, and launched a non-CBD infused product collection in Target under the Sagely Naturals umbrella. 

She and the brand have been featured in publications such as Forbes, Fortune, Glossy, Coveteur, Vogue, and Green Entrepreneur. 

Kerrigan has been at the helm of the brand since it launched in 2015, and has successfully galvanized and accelerated marketplace acceptance of CBD as a natural and effective alternative for the products you would already find in your medicine cabinet. 

Kerrigan lives in Los Angeles, which also serves as Sagely Naturals’ headquarters, with her husband and daughter.

In This Conversation We Discuss: 


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